Things You Need Consider Before Hiring the Services of a Paper Printing Company for Your Reproduction Prints
At present, more and more artists are opting to include reproduction prints as part of their production routines. The main reason for this is before when an artist sold his or her piece, that was it, it was gone and only the buyer gets to appreciate the artist’s work. However, with paper prints such as poster Copenhagen, that is not the case at all. As an artist, you get to see more reward in from the piece that you put so much time and effort in and also reach more buyers who may have fallen in love with the masterpiece but couldn’t necessarily afford to buy.
With the rising popularity of prints, it is worth looking into the strategy of your art business. Here are some of the things you need to know before creating and selling reproduction prints.
Decide between limited and open editions
As an artist you have the option of either limited and open editions prints. Open edition allow you to create and sell an unlimited number of prints thus offering you a constant source of possible revenue. Limited editions on the other hand are carefully chosen and the artist can’t sell any more of the same type of print.
Types of prints
Prints can be referred to as any type of reproduction of an artwork piece. To loosely put it, prints can include the art of printmaking using a flat plate to create a variety of artworks including screen-prints, lithographs and monotypes among others. However, these are traditional printmaking techniques which are generally regarded as fine art prints. Therefore, the artists who work using these techniques are considered to be skilled in the craft of print making.
On the other hand, if you are considering making prints of your original work, it is referred to as gicleesprinting which can be used for the production of a plethora of types of art.
Quantity
Assuming that you choose to go with limited prints, the question that will be going through your mind is how many limited prints should you get. While there is no wrong or right number, you still need to carefully consider the quantity before signing any deal with your printing company. Keep in mind that the fewer editions you get created the higher the price for the prints. However, before deciding this you need to know who your target audience is and how it fits in your price points as well as other offerings.
Find the right printing company
When it comes to finding a reputable printing company, you need to do extensive research. Ask other people what they recommend. Feel free to visit the Paper Collective studios, speak with the printers, look at the work they do, what they produce. Also check out their equipment and technical skill if you envision a long-term working relationship with them because it is paramount.
Choose the price
Just like any artwork, pricing your work will depend on the level of your career, the profits you hope to make, the amount of money your consumers are willing to pay, the cost of creating the pieces as well as the number of edition prints you want to sell.
Keep track
More than anything, it is crucial to keep track of your art work’s editions. There are several things that you need to keep track of including the number of prints. You can do thus by properly marking your prints to ensure that the company upholds the integrity of the number of prints sold. The other things to keep track of include the location of your prints at all times. You can do this by simply using an inventory management system.
Even though there are many other things you need to consider if you’re considering to reproduce your prints, the ones mentioned above already puts you in a better position.
